ABOUT SUN COMMUNICATIONS GROUP
Sun Communications Group is a boutique, full-service marketing / public relations company that works primarily with small law firms. We work individually with attorneys, associates, and partners. We will create both individual marketing plans and firm wide plans and execute them or work with in-house staff. Our experienced team of professionals is dedicated and committed to providing the best service we can. We believe the best communication plan is one that integrates public relations, marketing and sales, and then delivers.
To see where we have gotten our clients press coverage - Click here
Paramjit Mahli
Paramjit L. Mahli is responsible for directing and overseeing the marketing and business development of The Sun Communication Group. She brings with her a broad range of experience in teaching, journalism, and public relations that spans three countries: England, Canada, and the United States.
Ms. Mahli has worked in the communications industry for more than 17 years. Her media relations outreach efforts for a new economic indicator gauging consumer intentions on credit garnered an honorable mention from the highly prestigious Magellan Awards. She started her career at Oxford-based bookstore, Blackwell’s, in Oxford, England, and transitioned into journalism after moving to Vancouver, British Columbia, Canada. Ms. Mahli has worked as a producer and reporter for international and domestic news organizations, including the Canadian Broadcasting Corporation (CBC) Financial Post, CNN, CNNfn, and the Journal of Commerce.In the public relations field, her experience has encompassed several areas, including media relations, organizing conferences, arranging seminars and booking speakers. Some of her experiences includes:
- In 2007, The Sun Communication Group was sought out to assist JAM Events with UNICEF’s conference on International Year of Sanitation.
- Organized conference on “The State of The American Consumer” 2003 for Cambridge Consumer Credit Index. Speakers included Mark Zandi, Economy.com, Diane Swonk, Bank One; Robert Manning, Rochester Institute of Technology; and Kathleen Johnson, Federal Reserve Bank.
- Arranged National Minority Business Council’s International Trade 2-day conference series: Winning Globally: Focus was on the nuts and bolts of doing business in Asia, Russia, Eastern Europe and Latin America. David L. Aaron, Undersecretary, U.S.,Department of Commerce broke news regarding Clinton Administration’s landmark international trade initiatives.
- Booked Joseph B. Treaster, New York Times reporter and author of Paul Volcker: The Making of a Financial Legend for a breakfast speaking engagement at New York Association Business Economists.
- Booked Roger Ferguson, Vice Chair Federal Reserve to speak at National Association Business Economists. The Sun Communication Group acted as media liason while Vice Chairman Ferguson was in New York.
- Positioned Allen Grommet, Economist at Cambridge Consumer Credit Index to be keynote speaker at Collection and Credit Card Conference in Arizona, October 2004.
- Booked Frank Fernandez, Director of Research, Securities Industry Association to speak on the currrent state of Wall Street for Williams Capital Group in New York.
Finally, Ms Mahli is a member of the Legal Marketing Association, Association of Continuing Legal Education and Public Relations Society of America. She is also on the editorial boards of U.K.-based Women in Law and U.S.-based Law Journal Newsletters Intellectual Property in China. She has written articles for several legal publications, including: Law Practice Today, Small Firm Inc., and Marketing the Law Firm. She is a regular contributer to the New Jersey Law Journal. Ms. Mahli has also spoken on various CLE panels on marketing for the Association of the Bar of the City of New York. Recently she was quoted in ABA International Daily News.
AN INTERVIEW WITH PARAMJIT MAHLI
1. How long have you been in the communications industry?
More than 15 years. I have worked on both sides of the fence in public relations/marketing and journalism.
2. Who are your clients?
Our clients are mostly in the financial services industry and small law firms – those with 2-100 lawyers.
Our clients are those who value the importance of consistent marketing principles and are ready to grow their practices.
3. How is your firm different from all the other marketing firms?
Well, firstly we only focus on smaller firms. We are not concerned with volume but rather the quality of the service we provide. We would rather start with baby steps than overwhelm a firm with all the tactics they should be implementing. That way the firm gets to know and trust us and vice versa. Trust, professionalism and service are very important to us. If we don’t feel that we can provide good service we will not take the work. Reputation is also of paramount importance to us. We are in this for the long haul.
4. What can we expect?
Your firm can expect a very high degree of professionalism, service and results.
We offer you an invitation to talk about your business with us, and how you want your firm to grow. To schedule a free phone consultation, please send an email to request@Suncommunicationsgroup.com
If you are not ready to talk, but are interested in receiving our 25 Quick Tips for Growth, please send an email to info@suncommunicationsgroup.com.
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